When recently reading a great article in the Sunday Times by a fab writer Jen Gale (@sustainableish), it really made me reflect on taking it all back to basics. It’s so easy to get caught up in all the eco options on the market and what we ‘should’ and ‘shouldn’t’ be doing to raise our children in a more eco-conscious way, when Jen reminded us it’s always ok to keep repeating the basic concepts. Babies are always being born, parents are choosing every day to take a more environmental approach to lives and more and more people have become connected and drawn to nature over the last year than society has done for a long time, making us ever more aware of the importance mankind has on looking after our environment.
Do you know that it takes around 7,500 litres of water to make a single pair of jeans? This is equivalent to the amount of water the average person drinks in seven years. That’s just one of the many startling facts to emerge from recent environmental research, which show that the cost of staying fashionable is a lot more than just the price tag.